About Event
There are perhaps 5 to 10 times as many licensees practicing in the residential sphere as in the commercial sphere. As they work to meet the housing needs of their clients, residential real estate professionals sometimes have opportunities to serve business owners, executives, and investors who could benefit from commercial real estate expertise. These opportunities can be easily overlooked. Professionals ethics require that these potential commercial real estate clients be served by trained professionals who can address their specific requirements. This class provides a strategy for asking the right questions and making the right connections. Among the topics covered in differences in commercial vs. residential culture include: demographic; typical income; educational requirements; focus differences; typical transaction fees; focusing on client relationships; longer time horizon; and, balancing pursuit vs. execution.
Speaker
Ed Riggins, SIOR, CCIM | Riggo & Company
Known simply as "Riggo" to the thousands who have laughed and learned while attending his programs, Ed Riggins has had a career that proves you can enjoy serious success without taking it all too seriously. He learned from doing stand-up comedy that if you want to find the truth, look for the funny. He learned from improv comedy to find the natural flow and go with it. Before becoming a national top producer, being named "Who's Who of Commercial Real Estate" by the Atlanta Business Chronicle and recognized as a "Power Broker" by Costar, Riggo mowed lawns, customized cars, drove a forklift, and was a small engine mechanic, on his way to becoming a first- generation college graduate. Ed is among less than 1% of practitioners nationally to have earned both the SIOR and CCIM designations. More info »